Born and educated in Paris, Michel Tcherevkoff was studying law when a holiday visit to his sister, a model in New York City, changed his career path. “There was no comparison between my perceptions of what life could be as an photographer and anything else.”
Michel’s insatiable curiosity for all things artistic fueled by an instinct to tinker led him to create signature photographs that immediately won the attention of art directors and editors worldwide. By the time he was 25 years old, he was launched. Michel calls his style “reality with a twist.” He says, “I photograph what I see rather than what is.”
Michel is a creative innovator whose photography has garnered hundreds of international awards since the 1970s.